Our Story

Built on Family, Dedication, and Legacy

Our journey began in 1964, when Brian Holford launched Aquatic Pool Services from his van, travelling customer to customer with a commitment to hard work and personal care. As the business grew, Brian expanded into retail, opening Bellevue Pools in Bellevue Hill in 1972, followed by The Pool and Spa Place in Rose Bay in 1981. Brian’s son, Andrew, later joined him in the business, working side-by-side with his father to rebrand and build Holfords Pool Services into the local staple it is today.

Following the passing of both Brian and Andrew, Andrew’s wife, Diana, stepped forward to lead the business forward. For the past eight years, Diana has managed operations with unwavering dedication - preserving everything Brian and Andrew worked so hard to establish while building a lasting legacy for the next generation. Today, Holfords continues to operate with the exact same family values, integrity, and personal service that started it all in 1964.

Experience counts

Over 60 Years of Trusted Local Expertise

Since 1964, Holfords Pool Services has delivered high-quality, reliable pool care to our local community. What began as a single mobile service van over six decades ago has grown into a premier, trusted pool and spa institution built on decades of hands-on knowledge.

When you work with Holfords, you benefit from generations of proven industry experience. We don't just maintain pools - we understand the unique local conditions, technical requirements, and long-term care needed to keep your pool in perfect condition year-round. From routine maintenance to complex troubleshooting, our longevity is your guarantee of quality.